Are you ready to find the missing revenue in your business? Are you ready to get rid of troublesome clients? Are you ready to learn how to prioritize your activities so that much of your business runs automatically? Let's have a consultation conversation.
A Business Coach Who Knows How to Run A Business
A serial entrepreneur from her early 20’s, Lisa has created, owned and managed a variety of businesses. Her experience gives her the know-how most coaches are missing.
Wouldn't you want your business coach to know how to read a balance sheet, create a business plan and all the big and little things that go along with running a company?
Here are some of the businesses I've owned over the years:
- Charter and retail travel agency with 11 offices nationwide.
- Residential real estate company in Washington, DC.
- Special event photography firm in DC -- besides regular gigs at foreign embassies, I was paid to photograph an event at The White House.
- Road construction supply company. Yes, I sold those drums and lights you pass by along road construction.
- Wholesale mortgage bank doing business in 25 states. We were one of the good guys in the mortgage business.
- Business and nonprofit consulting.
Most of my businesses were successful. A couple were utter failures. My philosophy on failure is: make your mistakes count. That way each failure is a step toward success.
I know what it takes to conceive, create, build, nurture, grow -- and even sell a profitable business.
I believe it doesn't matter what kind of business you're in -- the principles are the same whether it's web development or selling the best darn homemade bread in the city.
If you focus on the basics:
- What do you do?
- Who are your customers or clients?
- Where can I find those clients?
- How can you serve them better than anyone else?
- How much money do you need to make?
- How much will my clients pay for the best service?
- How much does it cost you to provide goods or services?
-- then you're ahead of many other business owners who get distracted by shiny pennies and forget the basics.
My Success Philosophy
What makes the difference between a successful and a failed company?
For sure profits are important, but the measure of success is not solely determined by the amount of money you make. In fact, success is different for each entrepreneur and CEO.
How you choose to measure your success is the heart of why your business exists in the first place. Why did you create it? Why do you continue to do what you do? How are you serving others? Are you making a difference in the world? Are you energized and fulfilled by your business?
Does your business give you the freedom you thought you would have when you started it?
As you can see, success means different things to people. The key is figuring out what success means to you. And, how you can attain it. It’s a bit of reverse engineering. Because unless you’ve identified your meaning of success, how will you know when you get there? And, once you do, then what?
I Get You!
My business background is important to my clients because I get them.
Just like you, I’ve had sleepless nights wondering how I was going to make payroll. I’ve felt the overwhelm of business pressures. I’ve had to act as salesperson, CEO, CFO, bookkeeper and run back-end operations all at the same time.
But, I also experienced the thrill of launching an idea and bringing it to fruition as a viable business. In my own way, I help improve lives and contribute to making the world a better place -- all while making a profit. Now, that’s my idea of success!
My academic credentials include a M.S. degree in Nonprofit Management and Strategic Fundraising and a B.S. degree in Applied Behavioral Science -- concentrating on organizational behavior.
I've served on many nonprofit and association boards throughout my career, including president of the Westlake Chamber of Commerce in Austin, Texas.